Sherwin-Williams introduces more zero-VOC options for every type of project and budget

ORLANDO, Fla. (January 12, 2011) — Sherwin-Williams is committed to meeting the evolving needs of professional customers with an expanded portfolio of coatings that meet the most stringent environmental regulations. Offering solutions for a variety of performance and budget requirements, the company announces an enhanced formulation for Harmony® — one of its most popular green coatings — and has added a complete line of ProMar® 200 Zero VOC paints as well as EcoSelect™, a budget-friendly option for new construction.

Keep rooms looking and smelling fresh
Sherwin-Williams has enhanced its ever-popular, zero-VOC Harmony product with a formula that offers improved application, better hide and new odor-eliminating technology that actually reduces odors in the air — keeping rooms smelling fresher, longer. The length of time Harmony actively reduces odors depends on the concentration of the odors, the frequency of exposure and the amount of surface area being painted.

Harmony is one of five Sherwin-Williams coatings that carry the company’s GreenSure® designation, which identifies products that offer maximum performance and are designed and manufactured talking steps to reduce environmental impact and to meet or exceed the most stringent regulatory requirements. Harmony also withstands frequent washings and resists mildew on the paint film with an antimicrobial agent.

The professional’s top quality, complete zero-VOC solution is here
Setting the professional standard for superior quality for three decades, ProMar 200 Interior Latex is now available in a zero-VOC formula.  It is the first complete professional line with zero VOCs available in four sheens — flat, low sheen, eg-shel and semi-gloss — plus every color, including deep, vivid accents. ProMar 200 Zero VOC delivers maximum productivity with outstanding durability and touch-up, and excellent hide.  Like Harmony, ProMar 200 Zero VOC is a Sherwin-Williams GreenSure-designated product.

Stay on-schedule and on-budget
EcoSelect Zero VOC Interior Latex is a new affordable option designed to provide good hide and easy application for fast turnaround. Ideal for new multifamily and single home construction, not only does EcoSelect apply quickly and easily with minimal effort, but it also has limited drag, good spatter resistance and creates a uniform final appearance that provides reliable touch-up. EcoSelect is available in a flat finish in white and can be tinted to a wide range of colors.

All the green resources
Sherwin-Williams has the most comprehensive lineup of paints and coatings to comply with environmental regulations set forth by a variety of organizations including LEED, GEI, CHIPS, GGHC, NAHB, MPI, CARB, SCAQMD, OTC and CGBC.  Professionals can find all the resources needed to plan for a green building project at swgreenspecs.com.  Resources include coating specifications, updated VOC regulations and certification guidelines, and a complete and continuously updated LEED and VOC Coatings Reference Guide.

“At Sherwin-Williams, we are committed to being a recognized leader in the development of sustainable products, processes and initiatives that help preserve natural resources, protect the environment and contribute to social improvement,” said Steve Revnew, vice president of product development. “We call this our company-wide EcoVision™ mission, by which we work to develop solutions that reduce environmental impact. Expanding our portfolio of environmentally preferred coatings is an example of these efforts, as we provide solutions our customers can turn to when seeking quality performance and good value.”

Ask Sherwin-Williams
For 145 years, Sherwin-Williams has satisfied the coating and color needs of builders, designers, specifiers, property managers and contractors. Sherwin-Williams provides fast, flexible, responsive local service and personalized, expert advice. More than 3,300 stores and 1,400 sales representatives make Sherwin-Williams North America’s largest single-source supplier of high-quality paints, stains, masonry coatings and brand-name wall and floor coverings. Visit sherwin-williams.com. For green solutions, visit swgreenspecs.com.